Media have been made accessible to people in every aspect of their daily lives. However, when abused, the power of media can harm the general population. Biased media tend to make people strive to be someone else's idea of perfect while subconsciously ignoring their own goals. The majority of media today often present the perfect body to the public, hoping that consumers will strive to achieve fitness using a certain product or idea.
Compared to the new ads of today, the advertisement contains a picture of a man before he started using the specific supplement and after he use the supplement for a certain amount of weeks. From what is shown, the usage of the supplement helped the person to achieve a better, more defined, ideal body that is desired for today. What is interesting about all these advertisements is that the developer assumes that the photo of the muscle man use is how everyone should strive to become. The advertisement also tries to emphasize the time taken to achieve the physique pictured. Also, with all warning labels, in this advertisement, the warnings are so conveniently placed on the bottom of the page in little print.
Along with emotional conflicts, those influenced by the media have encountered physical problems, including bulimia, anorexia, and the employment of harmful dietary plans. Those consumers given a false impression about a product through various forms of media are the ones who suffer most from our society's portrayal of the perfect body. After being influenced by a television commercial or a magazine, certain people in this world will purchase an item hoping that the same success shown in the medium will be had by them as well. Every day, ugly people wear sensual cologne. Mentally, some may feel an improvement but in reality nothing has changed. The mental effects of the mass media's portrayal of the perfect body can cause people to resort to unhealthy methods of losing weight to attain that athletic look that so many desire. Bulimia is a food disorder caused by mental insecurities.
Doctors recommend that bulimic people see a psychiatrist because the illness's symptoms, including compulsive exercise and throwing up, can cause one's body to become short on electrolytes, which is extremely unhealthy. Anorexia is a similar condition in which one loses exorbitant amounts of weight often by eating very little and vomiting the amount of food that is actually consumed.
The bottom line is that people should make up their minds that they will not be negatively influenced by the media. In doing this, the public can view media for what it truly is a means of conveying information or supplying entertainment. Good common sense should tell a woman that the overly attractive person in an advertisement is a model and should be admired for her beauty, all women are not required to look like her to be attractive. The process of differentiating fact from fiction in advertising can not be described on paper. It can only happen in people's minds, one at a time. The media's negative grip on society can be greatly decreased if people remember just one thing what is on television is only an advertisement.
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